19 марта 2025 г.
Business insights
Gyms
Gold’s Gym elevates Santo Domingo’s fitness excellence with Technogym innovation
A three-story high-performance facility in Santo Domingo integrates cutting-edge equipment and digital solutions for unmatched training experiences.


Gold’s Gym Evaristo Morales in Santo Domingo stands as the most innovative and advanced fitness club in the Dominican Republic, setting a new benchmark for high-performance training. Spanning three stories and fully equipped with wall-to-wall Technogym equipment, this facility integrates cutting-edge technology to create an unparalleled workout experience. The club offers a diverse range of services, including personal training, specialized areas for strength, cardio, and functional training, and a wide variety of group classes, all designed to help members achieve their goals safely and efficiently. Gold’s Gym chose Technogym as its equipment supplier due to its unmatched quality, ergonomic design, and advanced digital ecosystem, ensuring a seamless and engaging fitness journey for all members.
One of the most distinctive features of Gold’s Gym Evaristo Morales is the integration of Technogym’s Mywellness digital ecosystem and CRM, allowing members to personalize their workouts, track their progress, and stay connected with trainers. This digital transformation has significantly improved member engagement and retention, creating an interactive fitness experience unlike any other. The facility boasts premium Technogym products, including performance-oriented Skill Line, Excite Live for cardio, and pin-loaded Selection Line and plate-loaded Pure Line for strength training, carefully selected for their superior biomechanics, digital connectivity, and versatility. Among the most popular pieces of equipment, Skillbike stands out for revolutionizing indoor cycling, providing an immersive and performance-driven experience, while the Skillrun treadmill offers advanced resistance options and connectivity that enhance cardio training.
One of the most distinctive features of Gold’s Gym Evaristo Morales is the integration of Technogym’s Mywellness digital ecosystem and CRM, allowing members to personalize their workouts, track their progress, and stay connected with trainers. This digital transformation has significantly improved member engagement and retention, creating an interactive fitness experience unlike any other. The facility boasts premium Technogym products, including performance-oriented Skill Line, Excite Live for cardio, and pin-loaded Selection Line and plate-loaded Pure Line for strength training, carefully selected for their superior biomechanics, digital connectivity, and versatility. Among the most popular pieces of equipment, Skillbike stands out for revolutionizing indoor cycling, providing an immersive and performance-driven experience, while the Skillrun treadmill offers advanced resistance options and connectivity that enhance cardio training.
The response from both trainers and members has been overwhelmingly positive. Trainers appreciate the precision, ease of use, and adaptability of Technogym’s equipment, which allows for highly effective and personalized workout plans. Members, in turn, praise the intuitive interface, seamless app connectivity, and the overall premium feel of the training experience. The club has seen a direct impact on its success, as the innovative fitness environment attracts new customers seeking top-tier facilities while keeping existing members motivated and engaged. Additionally, the choice to equip the gym with Technogym solutions has solidified its reputation as the most cutting-edge Gold’s Gym location in the region.
“Technogym’s digital solutions have been a major differentiator for our facility. Mywellness CRM, Technogym App and the digital ecosystem allow our members to personalize their workouts, track their progress, and stay connected with our trainers. This has significantly improved the user experience and customer retention.” – Gold’s Gym Management
“Technogym’s digital solutions have been a major differentiator for our facility. Mywellness CRM, Technogym App and the digital ecosystem allow our members to personalize their workouts, track their progress, and stay connected with our trainers. This has significantly improved the user experience and customer retention.” – Gold’s Gym Management

Choosing Technogym has made a tangible difference in shaping the gym’s identity, reinforcing its vision of combining innovation, technology, and motivation in a single space. The inclusion of Mywellness CRM has streamlined operations, making it easier for trainers to monitor progress and support members in reaching their fitness goals. This seamless integration of digital and physical training solutions has not only improved workout efficiency but has also enhanced the overall gym experience, making Gold’s Gym Evaristo Morales a prime example of fitness excellence. As a result, the gym has established itself as the go-to destination for those seeking the most advanced and engaging training environment in the Dominican Republic, proving that Technogym’s cutting-edge solutions are a game-changer in the fitness industry.